Identify the right location for a new business, understand who lives in your trade area and tailor your products and services to meet their needs—all with just a few clicks.
Discover your best customers and where to find them.
Find the right location for your store or business.
Identify the consumers who live in your trade area.
Choose from Consumer Buying Power, Retail Market Power and Pop-Facts® Demographic reports. Below are some of our most popular reports starting at just $129.
This robust summary of the 45+ population will help understand the makeup of the senior community in your trade area. It includes census, current-year and five-year estimates for population, race, income, housing values and more. A trade area map is included.
Better understand your trade area residents through a comprehensive review of the core demographics in your trade area. Includes current-year estimates for population, race, housing, affluence, education, occupation and more. A trade area map is included.
A detailed analysis of current-year and five-year estimates for effective buying income, including effective buying income ranges, median, averages and more. A trade area map is included.
A report that helps you understand the supply and demand for dozens of retail store types in your trade. Includes an opportunity gap / surplus metric to help identify retail categories for growth. A trade area map is included.
A report that helps you understand the estimated current year and five year consumer expenditure dollar amounts for category summaries. Dollar amounts are expressed in aggregate for a trade area and per consumer unit within the trade area, along with a compound annual growth rate and a market index. A trade area map is included.
A report that helps you understand the estimated current and five year consumer expenditure amounts for dozens of retail categories. Dollar amounts are expressed in aggregate for a trade area and per consumer unit within the trade area, along with a compound annual growth rate and a market index. A trade area map is included.
Six easy steps to smarter site location decisions.
Get access to Pop-Facts® Demographic and Retail Market Power reports as part of your subscription.
Supplement your subscription by purchasing add-on packages across consumer, financial and business databases.
With our Advanced Subscription, get data for component geographies within your trade areas.
Working on economic impact analysis and growth projections on an almost daily basis, I rely on SPOTLIGHT and Environics Analytics for timely and accurate data. Today, more than ever, business decisions are based on data-driven metrics. Environics Analytics provides my firm with what we need when we need it in order to serve our clients.
My life’s work is studying American consumers, as well as performing and teaching Location Analytics. SPOTLIGHT is the most expedient program for gathering geo-demographic data! It is user friendly and has professional output!
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